CLIENT: ATOS TURKEY ROLE: BRANDING, STRATEGY, WEB DESIGN
Innov: Expertise through innovation
Atos SE is a French multinational IT services corporation headquartered in Bezons, France, that provides managed services, hi-tech transactional services, consulting; technology services and systems integration. Innov is an internal communication project for Atos Turkey, aiming to encourage their employees’ creativity and engagement.
We define the value of Innov as 'Inspire creativity, optimism, fun and exploratory spirit'. We want to deliver the message of 'Innovation starts from small & basic things, everyone can innovate and by doing so it makes our life better. We created a dynamic visual identity which is simple, contemporary and flexible.
We use building block to symbolize the 'Innovation starts from small & basic things, everyone can innovate and by doing so it makes our life better'. Building blocks are basic geometrical forms, but we can create infinite new forms with it. Building blocks are commonly for kids, and kids are naive, not afraid of exploring or making mistakes. We want to encourage Atos emploees to 'innovate like a child'.
Thank you for your time!